Nina Ricci is the widely known French brand that stands out for its excellent reputation in the world of fashion and fragrances. Nina Ricci has always been synonymous with timeless, chic femininity since the brand's birth. Natural elegance and youthful romanticism are the codes for the Nina Ricci modern day woman. The objective of the house was to adorn reality with the color of dreams and reinvent a paradise for women.
The house of Nina Ricci began when the 1930's saw Paris decked out in eccentric illusions and where its head designer, Madame Ricci, focused on charming, irresistible and delicious femininity. It was very clear for her that it had to be highlighted with quiet elegance. Nothing austere, just grace in all its simplicity. Enhanced by an ornamental detail or magnified by the richness of a fabric, the main ideas for the Nina Ricci brand came to life and movement in a complex structure. A figure beloved by Paris society, Nina Ricci had said her adieux after 30 years of creating fashions when her son, Robert, a visionary advertising executive convinced her to create a couture house in her name. In 1932, it opened on Rue des Capucines.
Since 2007, the Nina Ricci the brand has been headed by the firms artistic visionary Oliver Theyskens. It is through his remarkable vision that he has been able to marry the ideas of Madame Ricci with his own contemporary romantic style, in turn given Nina Ricci a new found excitement within the fashion industry. Nina Ricci lingerie is a reflection of the design house itself exemplifying an airy romance in layers of chiffon and sprinkles of jewels.HIDE DESIGNER TEXT